Annual revenue from the online dating industry
(For more, see: .) Tinder Plus will also roll out Undo, a feature that will allow users to recall a profile lost by swiping to the left, a hasty gesture that permanently eliminates potential matches.
Tinder co-founder Sean Rad is confident the new services will begin bringing in cash as he insists users are both asking and willing to pay for the added features.
The Passport feature will accommodate the company’s expansion outside of the dating sphere and beyond romantic interactions, an effort that Tinder would like to make in the long-term to grow its user base by connecting people on social and professional levels.
A recent investment in the app by California-based Benchmark – led by Matt Cohler, Tinder board member and former executive at Facebook (FB) and Linked In (LNKD) – suggests Tinder is already thinking about this next move.
Tinder was born in Hatch Labs, the now defunct mobile startup incubator backed by Tinder’s parent company, Barry Diller’s IAC/Inter Active Corp. With its ownership of and Ok Cupid, IAC leads the online dating market with a reigning 23.7% market share and provides the expertise Tinder will need as it looks to monetize its services via subscription-based features.
Now, the free match-making mobile app is exploring a new money-making model in an effort to cash in on the international billion-a-year online dating industry.In 2004/2005 an Emerging Technology now called “Social Networking Software” paved the way for many Social Networking Trends.My Space very quickly took away 1,000’s of paying members from Dating sites.Warren’s e Harmony was starting to become a large player in the industry.
We followed the trend, offered Dating Website Design services, and helped launch many dating internet businesses.In fact we highly recommend clients incorporate this technology because…well quite frankly it helps build successful internet businesses. They are partnered with MSN, Cingular Wireless, Comcast, Glamour Shots, Earthlink, Oxygen Network, Info Space, BET, Excite, and even Dr. is owneed by a private California company so records were harder to come by.